DigitalScore Commerce Intelligence

AI systems now recommend products, compare brands and cite sources before a shopper ever reaches your site. DigitalScore Commerce Intelligence shows you what they say about your brand and your products, where they get it from, and what to fix first.

Shoppers are asking AI what to buy. Are you in the answer?

When someone asks ChatGPT, Google’s AI results or Perplexity for the best product in your category, the answer is built from a mix of your own site, retailers, review sites, comparison articles and community threads. You can rank well in Google and still be missing, misdescribed or beaten by a competitor in those answers. Most brands have no idea which.

What we measure

• Product-level visibility: which of your products AI systems recommend, for which shopper questions, and which competitor products they choose instead.
• Third-party influence: the retailers, publishers, review sites and communities AI systems cite about you, and how they describe you.
• Product data accuracy: whether prices, specs, availability and descriptions are correct across your site and every source that mentions you.
• Brand sentiment: how AI answers and the sources behind them characterise your brand against competitors.

How it works

1. Collect. We run the questions your shoppers ask across AI and search systems, and capture the answers and the sources they rely on.
2. Analyse. We compare what AI says with reality: where you are missing, where you are wrong, and where competitors are winning.
3. Act. You get a clear report and a prioritised list of what to fix first.

Built on ecommerce growth that moved revenue

This approach comes from revenue-led ecommerce SEO work. For Cult Beauty, organic revenue grew from £6.8m to £34.4m. Commerce Intelligence applies the same commercial prioritisation to the places shoppers now discover products.

Read the Cult Beauty case study

Start with an audit

The entry audit gives you a data-backed picture of how AI systems represent your brand and products, and the first fixes worth making. Tell us your brand and we’ll take it from there.